Digital Nerd

Friday, July 29, 2005

Americans: What the f*@% is podcasting?

Scoble may find this mildy amusing :)

Via Cnet:

The digerati may think podcasting and RSS are about as old hat as it can get, but apparently, the American public has no idea what the two technologies are.

The blog Digital Deliverance cites a report from the Pew Internet & American Life Project revealing that just 9 percent of Americans had any real clue what RSS--the technology that allows for website feeds to be sent directly to users' computers--is.

Similarly, only 13 percent felt confident they understood what podcasting is.

The lesson seems to be that while geeks get bored with hot new technologies in about 45 minutes, the general public can still be months or even years behind. And generally, it takes something like Apple's iTunes putting a spotlight on a technology like podcasting before even that paltry 13 percent catches on.


Blogger Evan Light said...

Go figure. And our country also has one of the crummiest cell phone networks among industrialized countries.

Of course, most American's don't even know what RSS stands for, thinks XML is something "web-based", and very clearly understands, thanks to P2P networks, what MP3s are.

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